Social Media Marketing : An Hour a Day

作者：DaveEvans

出版社：Sybex

副标题：AnHouraDay

出版年：2008-10

页数：409

定价：254.00元

装帧：Paperback

ISBN：9780470344026

内容简介
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If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step–by–step guides, checklists, quizzes and hands–on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user–generated content sharing sites like YouTube.

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課程指定讀物。

課程指定讀物。

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