Breaking the Social Media Prism : How to Make Our Platforms Less Polarizing

作者：ChrisBail

出版社：PrincetonUniversityPress

副标题：HowtoMakeOurPlatformsLessPolarizing

出版年：2021-4-6

页数：240

定价：GBP17.99

装帧：Hardcover

ISBN：9780691203423

内容简介
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In an era of increasing social isolation, platforms like Facebook and Twitter are among the most important tools we have to understand each other. We use social media as a mirror to decipher our place in society but, as Chris Bail explains, it functions more like a prism that distorts our identities, empowers status-seeking extremists, and renders moderates all but invisible. Breaking the Social Media Prism challenges common myths about echo chambers, foreign misinformation campaigns, and radicalizing algorithms, revealing that the solution to political tribalism lies deep inside ourselves.

Drawing on innovative online experiments and in-depth interviews with social media users from across the political spectrum, this book explains why stepping outside of our echo chambers can make us more polarized, not less. Bail takes you inside the minds of online extremists through vivid narratives that trace their lives on the platforms and off—detailing how they dominate public discourse at the expense of the moderate majority. Wherever you stand on the spectrum of user behavior and political opinion, he offers fresh solutions to counter political tribalism from the bottom up and the top down. He introduces new apps and bots to help readers avoid misperceptions and engage in better conversations with the other side. Finally, he explores what the virtual public square might look like if we could hit “reset” and redesign social media from scratch through a first-of-its-kind experiment on a new social media platform built for scientific research.

Providing data-driven recommendations for strengthening our social media connections, Breaking the Social Media Prism shows how to combat online polarization without deleting our accounts.

作者简介
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Chris Bail is professor of sociology and public policy at Duke University, where he directs the Polarization Lab. He is the author of Terrified: How Anti-Muslim Fringe Organizations Became Mainstream (Princeton). Website chrisbail.net Twitter @chris_bail.

评论 ······

想起这本书，想做

写得很干净清晰甚至有流行科普感，以及研究方法实在是有启发，这个mixed methods 做得好啊。研究结论嘛，只能说不超越我基于所见种种荒谬的常识，我一个搞互联网的天天因我的研究对象生气不是没有道理（

贸然打破回音室(echo chamber）未必能削弱政治极化，反倒可能强化原有身份认同。原因在于，社交媒体作为“棱镜”，并不如实映射社会意见分布，而是倾向扩音极端派，同时消音中间派，结果自然是越看越来气。当看到WB上“躺匪”“防疫爱好者”的指责声此起彼伏时，很难不心有同感…

还有什么比觉得要写书评的书写得不好更加难受的事情。。我评什么呢。。。//细读之后再加一星，尤其结合微博防疫爱好者和唐飞的互殴之后。。。

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