作者:ChristopherA.Bartlett/SumantraGhoshal
出版社:HarvardBusinessReviewPress
副标题:TheTransnationalSolution
出版年:2002-2-4
页数:416
定价:USD29.95
装帧:Paperback
ISBN:9781578517077
内容简介
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Authors describe the emergence of a revolutionary corporate form-the transnational-and reveal how the nature of the global competitive game has fundamentally changed. Softcover.
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