Sprint : How to Solve Big Problems and Test New Ideas in Just Five Days

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Sprint
: How to Solve Big Problems and Test New Ideas in Just Five Days

作者:JakeKnapp/JohnZeratsky/BradenKowitz

出版社:Simon&Schuster

副标题:HowtoSolveBigProblemsandTestNewIdeasinJustFiveDays

出版年:2016-3-8

页数:288

定价:GBP14.60

装帧:Paperback

ISBN:9781501140808

内容简介
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媒体推荐

“Every business leader I know worries about the same thing: Are we moving fast enough? The genius of Jake Knapp’s Sprint is its step-by-step breakdown of what it takes to solve big problems and do work that matters with speed and urgency. A sprint is a cure for what ails companies in an ever faster world.”—Beth Comstock, vice chair of GE

"The key to success, often, is building the right habits. But which habits work best? Sprint offers powerful methods for hatching ideas, solving problems, testing solutions—and finding those small, correct habits that make all the right behaviors fall in place." – Charles Duhigg, author of The Power of Habit

"To quote one of my colleagues, “don’t get ready, get started”. Through hard won experience Jake Knapp and the team at Google Ventures have refined an efficient, hands-on approach to solving your product, service and experience design challenges. Try the book and try a Sprint." – Tim Brown, CEO of IDEO and author of Change By Design

"Read this book and do what it says if you want to build better products faster." – Ev Williams, founder of Medium, Blogger, and Twitter

作者简介
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Jake Knapp created the Google Ventures sprint process and has run more than a hundred sprints with startups such as 23andme, Slack, Nest, and Foundation Medicine. Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X. He is currently among the world’s tallest designers.

John Zeratsky has designed mobile apps, medical reports, and a daily newspaper (among other things). Before joining Google Ventures, he was a design lead at YouTube and an early employee of FeedBurner, which Google acquired in 2007. John writes about design and productivity for Wall Street Journal, Fast Company, and Wired. He studied journalism at the University of Wisconsin.

Braden Kowitz founded the Google Ventures design team in 2009 and pioneered the role of “design partner” at a venture capital firm. He has advised close to two hundred startups on product design, hiring, and team culture. Before joining Google Ventures, Braden led design for several Google products, including Gmail, Google Apps for Business, Google Spreadsheets, and Google Trends.

目录
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评论 ······

实操手册,典型美国公司写的书。有用,但是没有什么方法论。
希望自己能好好参与、facilitate一些sprint,有朝一日为关心的人们做出有价值的产品。

对quick prototyping本身存疑,但给出的case还算中肯。

very practical

等这么久这本书终于出来了,读了Kindle版书在亚马逊已定。

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