作者：LawrenceLevy
出版社：HoughtonMifflinHarcourt
副标题：MyUnlikelyJourneywithSteveJobstoMakeEntertainmentHistory
原作名：ToPixarandBeyond
出版年：2016-11-1
页数：272
定价：USD27.00
装帧：Hardcover
ISBN：9780544734142
内容简介
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The never-before-told story of Pixar's improbable success.
“Hi, Lawrence?” the caller asked. “This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we’d work together someday.”
After Steve Jobs was unceremoniously dismissed from Apple, he turned his attention to a little-known graphics art company that he owned called Pixar.
One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and Silicon Valley executive to whom he had never spoken before, in the hope of persuading Levy to help him get Pixar on the right track.
What Levy found in Pixar was a company on the verge of failure. To Pixar and Beyond is the extraordinary story of what happened next: How Levy, working closely with Jobs and the Pixar team, produced and implemented a highly improbable roadmap that transformed the sleepy graphics art studio into one of Hollywood’s greatest success stories.
Set in the worlds of Silicon Valley and Hollywood, the book takes readers inside Pixar, Disney, law firms, and investment banks. It provides an up-close, first-hand account of Pixar’s stunning ascent, how it took risks, Levy’s enduring collaboration and friendship with Jobs, and how Levy came to see in Pixar deeper parallels that apply to all aspects of our lives.
作者简介
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LAWRENCE LEVY is a Silicon Valley lawyer and executive hired by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios. He was responsible for Pixar's business strategy and IPO and guided Pixar's transformation from a money-losing graphics company into a multibillion-dollar entertainment studio. He later joined Pixar's board of directors. He then left corporate life to study Eastern philosophy and meditation and their relevance to modern life. He now writes and teaches on this topic and cofounded Juniper Foundation to pursue this work. Originally from London, England, he earned degrees from Indiana University and Harvard Law School. He lives with his wife, Hillary, in Palo Alto, California.
评论 ······
最后的Middle Way拔高不足，故事比较好读，虽然刚开始面临的困难重重，但是出战略太顺利，turnaround写得太轻而易举
Inspiring
从cfo的视角讲pixar寻找商业模式的故事。很窄的一个切入点，但是很有意思，是平时看不太到的角度。跟creativity inc相比这本是真的商业书。
前Pixar CFO 写的书。内容包括与Steve Jobs 的合作，公司上市的过程(如选投行，确定经营策略), 制定股权激励，与Disney谈判等等。文笔很好，制度背景的介绍居然还有点研究价值。但是Pixar 的CEO的自传里完全没有提到这个人，所以这自传的可信度不知道有多大。
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