作者：JamesL.Adams
出版社：BasicBooks
副标题：AGuidetoBetterIdeas
出版年：2001-10
页数：224
定价：USD16.95
装帧：Paperback
ISBN：9780738205373
内容简介
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James Adams's unique approach to generating ideas and solving problems has captivated, inspired, and guided thousands of people from all walks of life. Now, twenty-five years after its original publication, Conceptual Blockbusting has never been more relevant, powerful, or fresh. Integrating insights from the worlds of psychology, engineering, management, art, and philosophy, Adams identifies the key blocks (perceptual, emotional, cultural, environmental, intellectual, and expressive) that prevent us from realizing the full potential of our fertile minds. Employing unconventional exercises and other interactive elements, Adams shows individuals, teams, and organizations how to overcome these blocks, embrace alternative ways of thinking about complex problems, and celebrate the joy of creativity. With new examples and contemporary references, Conceptual Blockbusting is guaranteed to introduce a new generation of readers to a world of new possibilities.
作者简介
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James L. Adams is professor emeritus at Stanford University, where he has held a variety of administrative posts, taught courses on design and creativity, and won many teaching awards. Trained as an engineer and artist, he has been employed as a design engineer by several companies, as well as consulting for and coaching groups in the private and public sector around the world. He lives on the Stanford campus.
评论 ······
很长时间只读和编程有关的书, 导致看这本居然有些吃力; 当然也可能和译文有关. 前七章有许多关于创造性思维的实践, 最后一章则讲述了如何在集体环境中创新(其中包含了关于有道/搜狗为什么存在的道理).
17年在冰岛南角的airbnb巧取此册1976版本，大纲清晰、图文并茂，最重要是Jim工科/设计出身，文字输出以列表和模块为主，没啥废话。
阐述了创造型思维的障碍，很有帮助。
开始明白中学教育为何会扼杀学生的创造性了。因为所有的考试题目都有标准答案。学生的分析和判断思维加强了，但综合思维、发散思维却变弱了。面对没有标准答案的问题，常常一筹莫展。
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